BlueHive HUM
Industries

The AI receptionist for salons & spas

Your stylists’ hands are full — literally. HUM answers every call, books by service and stylist, fills cancellations from the waitlist, and keeps clients coming back on their rebooking cadence.

The phone rings. Everyone’s mid-service.

Salons lose bookings by the simplest mechanism in business: nobody could pick up.

Missed calls are missed bookings

A new client calling for a Saturday slot books wherever someone answers. Voicemail sends them to the salon next door.

Cancellations empty booked chairs

A same-day cancellation should trigger waitlist calls immediately — instead the chair sits empty because everyone’s working.

Rebooking slips through the cracks

The 6-week rebooking cadence is the engine of salon revenue — and it depends on remembering to follow up with every client.

What Bea handles

Agentic inbound and outbound, on your numbers

Front-desk warmth, machine consistency.

Inbound

  • Books appointments by service, stylist preference, and duration
  • Handles reschedules and cancellations — then triggers waitlist backfill
  • Answers pricing, hours, parking, and product questions
  • Captures gift-card and membership inquiries
  • Recognizes regulars by caller ID and their usual service
  • Takes messages for stylists without interrupting a service

Outbound

  • Confirms appointments to cut no-shows on booked chairs
  • Calls the waitlist the moment a cancellation opens a slot
  • Sends rebooking reminders on each client’s cadence
  • Chases membership renewals before they lapse
  • Runs promo and event campaigns by SMS with opt-outs handled

Connects to your stack

HUM connects to your booking and POS software through MCP tools, the vendor-neutral CRM connector, and signed webhooks — bookings hit the real calendar and every client interaction lands on their record. See how integrations work.

Platform

Hospitality that scales past the front desk

The platform, with great hair.

Warm, on-brand voice

Bea greets like your best front-desk hire — friendly, quick, and consistent on every call.

Service-aware booking

Cut, color, massage, facial — the agent books the right duration with the right provider.

Waitlist backfill

Cancellations trigger call-list campaigns that fill the slot and stop when someone says yes.

SMS campaigns with guardrails

Promos, rebooking nudges, and confirmations with A2P registration, opt-out, and quiet hours built in.

Multi-location ready

Each location keeps its own number, flow, hours, and analytics under one account.

Revenue visibility

See booked-appointment outcomes, campaign results, and per-call cost across every location.

FAQ

Common questions

Can HUM book into our salon software?
HUM integrates through MCP tools that call your booking system’s API mid-conversation, plus the vendor-neutral CRM connector and signed webhooks. If your platform has an API, Bea can check availability and book directly; otherwise she captures structured booking requests your team confirms in one tap.
How does waitlist backfill work when someone cancels?
A cancellation can trigger an outbound call-list campaign: HUM calls waitlisted clients in order, offers the slot, books the first yes, and stops the campaign — with text follow-ups for anyone who didn’t answer.
Can it send promotional texts legally?
HUM handles the compliance plumbing: A2P/10DLC brand registration, automatic STOP/HELP/START keyword handling, quiet-hours deferral, and per-campaign throttling — so your promos and rebooking nudges go out clean.
Will it know our services and prices?
Yes — you give the agent your service menu, durations, and pricing in the flow builder, and it answers and books accordingly. Changes take effect as soon as you update the flow.
What happens when a client wants a specific stylist?
Stylist preference is part of booking: Bea offers that provider’s availability first, books the right duration for the service, and can waitlist the client if their stylist is full — all captured on the client’s record.
Common workflows
Appointment remindersNo-show reductionAll featuresPricing
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Keep every chair booked and every call answered

Give your front desk a phone-free day — 14-day free trial, no credit card required.